---
title: Boleyn Gate Custom Font
description: Check out our branding project for West Ham United's Boleyn Gate Custom Font. Find out more.
image: https://wtf.london/hubfs/Website%20Build%202023/Projects/WEST%20HAM%20TYPE/Boleyn_Gate_cover-1.jpg
---

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- [Work](https://wtf.london/#projects)
- [About](https://wtf.london/about)
- [Careers](https://wtf.london/careers)
- [Contact](https://wtf.london/contact)

# Boleyn Gate font

A new contemporary font family born from the letters that once adorned the Boleyn Ground gates is entirely unique to West Ham United. The typeface is part of a holistic approach to re-imagining a visual brand identity. Adapting those letters into a unique contemporary style and retaining the original typeface’s nuance and character.

West Ham United’s literature, stadia signage and culture inform and influence the new font family’s style. A significant font in the fifties and sixties that once adorned the Boleyn Ground gates is entirely unique to West Ham, displaying WEST HAM UNITED FOOTBALL CLUB; these letters were hand-cut from metal, a little rough around the edges but skilfully made to welcome fans through the gates and into the stadium.

Aligning with the club's personality traits, rough around the edges, self-deprecating, hard-working with a hint of flair and passion. The Boleyn Font Family has a story deeply rooted in a cast iron history. 

The team wears the Boleyn Gate font on their backs. Displaying their names and numbers in cup competitions. The numbers are a unique condensed font version with added air slits and hammers and comply with UEFA's strict guidelines.

Boleyn Gate Iron Serif is used exclusively for historical materials.

For the 2023/24 season, a new Bold Condensed weight has been added to the font family.

## Related Projects

### [Branding Away Kit Launch 2022/23 West Ham United](https://wtf.london/projects/whu-away-kit-2022-23)

### [Branding Anthem Kit Launch 2023/24 West Ham United](https://wtf.london/projects/whu-anthem-kit-2023-24)

### [Branding Away Kit Launch 2023/24 West Ham United](https://wtf.london/projects/whu-away-kit-2023-24)

[Collaborate with us](https://wtf.london/contact) [Work here](https://wtf.london/careers)

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## Contact Us

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